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What the Super Bowl Teaches Us About Media Spend
http://www.freeimages.com The Super Bowl is almost here, and to marketers that means one thing – time to watch the commercials and speculate on how all those millions of dollars spent on brand...
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Are Your Reports Actually Useful?
As marketers, we tend to generate a lot of reports. These reports can be internal within the department, or external to key stakeholders within an organization. The keys to a good report aren’t great...
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